Google Consent Mode is a tool that helps websites comply with data protection regulations, such as the GDPR, while retaining valuable information about their campaign performance. With the recent update to Google Consent Mode v2, data collection and tracking capabilities have been significantly enhanced, offering...
The marketing landscape is constantly evolving, driven by technological advancements and changing consumer behaviors. As we navigate through 2024, several key trends are shaping the strategies and operations of marketing agencies. Staying ahead of these trends is crucial for any brand aiming to maintain a...
With the advancement of technology, a lot has changed in the business world. A few years back, it would not be possible to bank online, shop for products online, or source wholesalers via digital platforms....
E-commerce businesses have become very lucrative and vibrant. The COVID-19 pandemic has changed the global market in many ways. One of the ways the world has changed, new opportunities have arisen and people have realized that they can work from anywhere. Additionally, jobs that people...
When a small company is in the process of making their online marketing strategy, they often tend to focus on the global market first. And even though it depends on how the company is structured and what is actually their target group, it can be dangerous. This...